Jay·AI: Your Powerful Fundraising Assistant

What if you could harness the power of AI to become a helpful fundraising assistant? And what if that assistant had access to all of your fundraising data - pulling compelling insights, helping you nail down your strategy, and writing rockstar-level fundraising copy? Jay·AI can do all of that and more! In this article, we’ll show you everything you need to start fundraising smarter with AI on your side.

5 minutes read
Jay·AI: Your Powerful Fundraising Assistant

Artificial Intelligence (or AI) is more than just a buzzword – it’s an unstoppable force helping nonprofits level up their fundraising everywhere. Jay·AI combines the power of AI with all the data available in your Donorbox account to help nonprofits make informed decisions, craft compelling outreach materials, and build better strategies. 

Let’s take a look at what this assistant can do for you!


Meet Jay·AI

Imagine having a teammate who combines data expertise with creative genius. A partner who can analyze donor data, craft compelling emails, and deliver insightful reports – all with a few simple prompts.

Jay is your organization’s ultimate assistant designed to help you get more done, faster. Located in Donorbox CRM or in your Donorbox account for Premium users, Jay can help you with a variety of fundraising tasks to save you time and help you raise more for your mission. 

Here’s how Jay can help.


1. Data 

Jay·AI helps you sort and pull all your donation and donor data on your account. This includes the following:

  • Donors’ personal information like name, email, and mailing address. 
  • Donation information like amount, payment method, and date of donation.  
  • Campaign names and donation amounts/totals, including Events and Membership campaigns.

For example, Jay can tell you who your top 10 donors were last year and provide their names and email addresses for a targeted campaign. You can easily download these results as a CSV file. 

You can also turn this data into a bar, pie, or line chart to visualize your assistant’s response.  

Screenshot showing the option to turn your AI Assistant results

This helps you analyze your fundraising effectiveness, pull lists for targeted outreach, plan your donor stewardship strategy, and more. 


2. Copywriting 

Writer’s block is real. When you need inspiration for a compelling piece of copy, Jay provides a jumping-off point that you can fully customize to match your voice, tone, and needs. 

Ask your assistant to write the following materials: 

And more! 

Tell Jay your prompt, and the requested text will be generated. You can then adjust the copy based on your organization’s information, voice, audience, specific call to action, and more. Click “Apply & Rewrite Text” when you’ve made changes and the text will regenerate. 

Screenshot showing how the copywriting feature looks on Jay AI.


3. Email summarization in CRM’s Mail Center

If you’ve ever felt overwhelmed by your email inbox, don’t worry – you’re not alone.

Jay can help by summarizing emails received in your Mail Center inbox from the last 7 days and ranking them by importance. Quickly get up to speed on your donor communications so you and your team can prioritize and ensure no donor message goes unnoticed.

Get Started with Donorbox CRM


How to Use Jay·AI


1. Sign up for Donorbox Premium or CRM 

Donorbox Premium provides all the fundraising power Donorbox is known for, plus exciting perks like your choice of a fundraising coach, dedicated account manager, guided onboarding, and more. Sign up today and start fundraising in fifteen minutes. 

If you aren’t already a Donorbox CRM user, it’s easy to sign up for a custom plan! Contact sales for more information. Plans start at just $75 a month. 

Enjoy powerful tools to help you build better donor relationships, including a built-in Mail Center, on-the-fly segmentation, supporter timelines, and more. Learn more here!


2. Locate Jay·AI

For CRM users 

Log in to your Donorbox account. On the left side of your screen, scroll to the “Engage” section of your account menu and click “CRM.” Once in CRM, you’ll see Jay’s friendly face waiting to assist you! 

Screenshot shows Jay AI in the bottom right corner of Donorbox CRM.


For Premium users 

Log in to your Donorbox account. Go to the “Engage” section of your account menu and click “Jay·AI.”

Screenshot showing where to access Jay on your Donorbox menu.

 


3. Make your prompt

If you know what you’d like to ask, simply type your prompt into the message bar. You can also select from the provided samples to get started.

Screenshot showing the process for giving Jay AI prompts.


4. Download or visualize your data

For data queries, you have two options:


4.1 Download 

Once you have all the information you need, click the “Download CSV” button. Rename the file for easy access later and use it to send segmented email campaigns, mailings, and more. 

Screenshot shows how to download your Jay AI data results.


4.2 Visualize 

If desired, you can easily visualize your data as a bar, pie, or line chart by clicking the corresponding button. If your data isn’t graphable, you’ll see blank charts in these areas. 

Screenshot shows how to turn your Jay AI results into graphs and charts.


5. Customize and save your generated copy

Make your copywriting prompt and customize your copy using the provided tools. Once you’re happy with your results, copy and paste your generated copy to save it.

Screenshot showing the copywriting feature with Jay AI.


6. Summarize your emails in Mail Center

If you’re using Jay·AI in Donorbox CRM, navigate to Mail Center to have Jay summarize your unread emails and rank them by most urgent or important.

Once in Mail Center, you’ll see Jay in the corner prompting you to use this feature. Click the prompt to see your summary and then choose your course of action from there!

Screenshot shows how the email summarization feature works.


4 Tips for Jay·AI

Jay is easy to use. But with all things AI, it’s important to know these four key tips to get the best responses and make the most out of Jay·AI.


1. Be specific 

The more specific you are, the better your results will be. Think about Jay·AI like you would a human assistant. If someone doesn’t have all the information they need upfront, they won’t be able to give you the best answer to your question. 

For example, here are two prompts: 

  • Show me all of my top donors 
  • Show me all donors who gave over $5,000 in 2023 

The second prompt is more specific and will result in more useful data. 


2. Ask for everything you need 

Similar to the point above, don’t be afraid to ask for all the information you need in your prompts! 

For example, if you’re pulling a list for an email campaign, what’s one thing you should ask Jay to pull? Email addresses, of course!

Your prompt could be something like this: 

  • Give me a list of all donors who gave last month and provide their names and email addresses

And you’ll then get the corresponding list. If you’d like to add on the donation amounts, you can get even more specific: 

  • Give me a list of all donors who gave last month and provide their names, email addresses, and donation amount

Be sure to ask Jay·AI for everything you need to make your life easy! 


3. Try again 

If you don’t get the information you’re looking for right away, don’t fret. Sometimes simply rewording your prompt will do the trick! 

Try again with different wording or reorder the things you’re looking for. You may not be phrasing your prompt with words Jay·AI understands.  


4. Always double-check 

Nobody’s perfect – and this includes AI! Always double-check the information Jay·AI pulls against your records to be sure it’s correct before making any final decisions. 

Bonus Resource: Watch this short video to discover trending ways AI can be used by nonprofits for nonprofit marketing, storytelling, and donor management:

Subscribe to our YouTube channel to get trending nonprofit strategies every week!


Conclusion 

AI is here to stay – and it’s time to use it to fundraise smarter. Whether you’re an AI pro or just getting started, Jay·AI makes pulling the data and copy you need as easy as typing a prompt. 

Ready to meet Jay? Contact sales to sign up for Donorbox CRM or sign up for Premium. Take your fundraising to the next level with features designed to make your life easier – like Jay! 

For more fundraising tips, check out the rest of our Nonprofit Blog

Lindsey Baker

Lindsey spent years wearing many hats in the nonprofit world. Whether she was helping arts nonprofits with their messaging and content, planning a fundraising gala, writing an NEA grant proposal, or running a membership program with over 400 members, she learned how to navigate – and appreciate! – the fast-paced world of fundraising. Now, she loves sharing those hard-earned lessons with the Donorbox community.

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