10 Free or Affordable Mailchimp Alternatives for Nonprofits
What can you use besides Mailchimp? In this article, I’ll share where Mailchimp falls short and list 10 alternatives to consider.
Updated
What can you use besides Mailchimp? In this article, I’ll share where Mailchimp falls short and list 10 alternatives to consider.
Join the fundraising movement! Join the fundraising movement!
Add us as a preferred source on Google
Mailchimp is one of the first email marketing companies that comes to mind, but is it the right choice for your organization?
While Mailchimp offers a free package and some helpful features, other companies provide the same and more. In this article, I’ll share where Mailchimp falls short and 10 other alternatives to consider for your nonprofit.
As of February 17, 2026, Mailchimp has made changes to its Free package, which restricts the number of available email contacts and monthly sends.
The Free Plan now includes a maximum of 250 contacts that can be added to your CRM system and up to 500 monthly email sends – significantly reducing your email marketing efforts.
Mailchimp’s Free plan also excludes the following essential email marketing features:
Even their Essentials package, which starts at $12 a month, offers limited email marketing and segmentation capabilities.
Nonprofits using Mailchimp have found the limits to email designs, social media connections, workflows, and segmenting donors restrictive to the success of their emails.
If you’re looking for something different (and better), here are 10 free or affordable choices that may align better with your needs.
Donorbox’s Email Marketing feature (beta) is a mass communications platform designed to help nonprofits send highly targeted, engaging email and drip campaigns to increase engagement and donations.
Donorbox Email Marketing is currently in beta. Join the Donorbox CRM waitlist and stay tuned for more updates.
Donorbox Email Marketing streamlines your workflows, enabling you to track campaign success, build supporter profiles, create robust fundraising materials, and send action-driving communications without ever leaving the Donorbox environment. This is ideal for busy fundraisers who prefer to have all their tools in one place.
It’s also designed to be user-friendly and does not require technical know-how to create attractive, engaging email campaigns. Plus, the segmentation feature makes it easy to target your emails to any existing groups you’ve created, meaning you only have to do the segmentation work once.
ActiveCampaign is a great option to advance your marketing outreach if you have knowledgeable marketing staff or volunteers.
ActiveCampaign does not have a free package, but users get a 14-day free trial. After that, the lowest paid package is $15 a month for 1,000 contacts, billed annually.
ActiveCampaign is an excellent email marketing tool for those already knowledgeable about marketing. Each package includes A/B testing, email segmentation, and automatic workflows. These features are missing in Mailchimp’s Free and Essentials packages.
The platform also enables you to create personalized emails based on donors’ responses, use social media in your emails, and integrate with hundreds of third-party platforms.
For example, integrate Donorbox with ActiveCampaign to send your donor, donation, and campaign data to this email marketing platform. This streamlines your email marketing, saving hours of manual effort.
This integration is done via Zapier, which also lets you connect to 5000+ other useful apps from Donorbox.
HubSpot is a well-known and respected CRM for businesses and nonprofits. It also excels as an email marketing tool that sends beautiful, personalized emails to a segmented donor base.
This Mailchimp alternative stands out for its potential as an all-in-one marketing hub for nonprofits, where you get more than you think you need at first glance.
HubSpot’s free starting package lets users:
Paid packages start at $9 per month, per seat (billed annually). Apply to get a 40% nonprofit discount on their plans. Check the eligibility criteria on their website beforehand.
HubSpot’s free plan lets nonprofits send out 2,000 emails a month. This alternative excels over Mailchimp because the email system is built on sending emails to a segmented donor base.
Segmenting your donors based on their donation history, ability to give, and program interests will improve engagement rates. Plus, gain access HubSpot’s CRM database when you use the platform to send emails.
Donorbox integrates with HubSpot CRM, allowing you to leverage this ultimate digital platform. Sync all your donor data collected via Donorbox to HubSpot CRM to improve your marketing efforts in just a few steps.
Brevo, formerly Sendinblue, is an exceptional Mailchimp alternative that lets your nonprofit send 300 free emails daily. Like HubSpot, it also provides several marketing tools. These include SMS campaigns, transactional emails, automation software, and more.
Brevo’s free plan lets you send 300 emails a day, in addition to:
Their paid plans start at $9 per month.
Brevo lets you store up to 100,000 contacts in their CRM system, and you only pay more when sending over 300 emails daily. This makes it a great Mailchimp alternative for growing nonprofits.
Brevo’s free plan also includes unlimited emails to reset passwords, shipping notifications, and ticket notifications. If you’re using Donorbox for your fundraising needs, Brevo also integrates with the tool.
Once you authorize in both apps, just set triggers for your donor data to be sent from Donorbox to Brevo. This enables you to easily send marketing emails, newsletters, email appeals, and more to your campaign donors.
Constant Contact offers a complete digital marketing suite, including stunning emails. It comprises many of the same features as Mailchimp, but is much easier to use.
Based on your digital marketing experience, they let you start with email marketing and then move on to more in-depth marketing automation.
Constant Contact does not have a free plan. Its packages range from $12 to $80 monthly.
This Mailchimp alternative also offers a nonprofit discount of 20-30% on their plans. You must be an eligible nonprofit to apply.
Constant Contact is well-known. All its plans come with an email send of 10x your number of email contacts. Their live chat and phone support provide hands-on assistance if you encounter any issues.
It also integrates with Excel, Outlook, and Salesforce to use existing contacts and add new ones from your email campaigns.
Shopify users also benefit from an automatic abandoned cart email that reminds donors of their missed purchases.
Constant Contact integrates with Donorbox via Zapier. It takes just four steps to sync your donor data with Constant Contact’s powerful marketing tools.
Moosend is a powerful, budget-friendly Mailchimp alternative with automation features that work well for nonprofits of all sizes.
Moosend offers a 30-day free trial with unlimited emails. Paid plans start at $9/month for 500 contacts. Nonprofits are also eligible for a 25% discount, which can be applied on top of the standard 20% discount for annual plans.
Moosend packs a punch with advanced marketing tools that are easy to use, even for beginners. Unlike Mailchimp’s limited free plan, Moosend gives you full access to automation and segmentation during the free trial.
It’s also one of the most affordable platforms out there, especially when you take the nonprofit discount into account.
AWeber helps you grow and engage your audience through email marketing, a landing page builder, eCommerce pages, and email automation.
AWeber has a Lite email plan for unlimited email subscribers, starting at $12.50 per month, billed annually.
Nonprofits can get the first three months free for the Lite and Plus plans, and a 25% discount after that.
AWeber and MailChimp offer similar features, but the main difference (also advantage) is that AWeber provides tons of robust features, regardless of the plan you choose. This alternative also gives all users free support via phone, email, and live chat.
Donorbox lets you easily send your donor data to your AWeber account. As you can see below, the integration requires no coding and just a few simple steps to create subscribers from your campaign donor data.
Kit, formerly ConvertKit, is the go-to marketing hub to grow your audience with landing page design, email marketing, and marketing automation. It lets you tag and segment donors and creates workflows for each donor type.
Kit’s free plan lets you upload up to 10,000 subscribers and create unlimited landing pages, forms, and broadcasts. Tag and segment donors, and sell digital products and subscriptions with this package.
The two paid plans start at $39/month and $79/month for up to 1,000 contacts.
Kit is an excellent tool for smaller organizations and creators. The best and unique feature it offers is for users to create automation workflows that walk donors through the steps you want them to take.
Thanks to their integration with third-party tools, users can also sell products, services, and subscriptions with this Mailchimp alternative.
If you use Donorbox for your fundraising, take note that it also integrates with Kit via Zapier. Your donor data from your Donorbox campaigns will be sent to Kit, enabling you to send automated marketing emails to supporters.
Omnisend is the ideal email marketing platform if your nonprofit sells products or services.
Segment contacts based on their shopping behavior and send emails accordingly. It can also be used for marketing automation, SMS marketing, web push notifications, reporting, and more.
Omnisend’s free package includes up to 250 contacts and 500 emails a month. The next package starts at $16 a month.
Omnisend stands out for its eCommerce features. Their email funnels use click maps, popups, segmentation, and automation to create workflows that convince supporters to purchase a product or service.
Segment supporters and create automated workflows that work best for you. Naturally, it’s a must-have if you’re highly dependent on product or service sales to pursue your mission.
Donorbox lets you send your campaign and donor data to your Omnisend account. For example, for any new or updated campaign on Donorbox, this integration will create or update your subscriber information on Omnisend – no coding needed.
GetResponse is an all-in-one marketing platform that stands out for its robust email automation capabilities, multichannel marketing features, and scalable pricing plans. It caters to nonprofits looking for a comprehensive solution to grow, nurture, and convert their audience.
GetResponse offers flexible pricing options that scale with your needs. Nonprofits can benefit from a 50% discount on premium plans, which start at $19 per month for up to 1,000 contacts with unlimited sends.
For those starting out, GetResponse offers a 14-day free trial to access its premium features.
While Mailchimp is a popular choice, GetResponse provides more value with advanced automation, multichannel marketing tools, and integrated webinar capabilities.
With GetResponse’s versatile toolkit, you can manage donor engagement, streamline your marketing efforts, and improve conversion rates.
Moreover, with fewer restrictions on email sending and competitive pricing, it’s a cost-effective solution if you’re looking to scale your impact.
GetResponse also integrates with Donorbox via Zapier to sync donor data and automate targeted campaigns quickly. This helps improve donor retention while reducing manual tasks.
Email marketing remains one of the best ways to reach and convince donors to act. Quality email marketing tools give you access to features like design templates, robust donor segmentation, and automated workflows.
Donorbox Email Marketing (beta) offers features to help you craft high-impact communications to increase donations and donor engagement – all within Donorbox CRM. Learn more about the Email Marketing platform and join the CRM waitlist today.
Check out the Nonprofit Blog for insightful articles, guides, and free resources. Subscribe to the monthly newsletter to receive them in your inbox.
Kristine Ensor is a freelance writer with over a decade of experience working with local and international nonprofits. As a nonprofit professional she has specialized in fundraising, marketing, event planning, volunteer management, and board development.
Join the fundraising movement! Join the fundraising movement!
Subscribe to our e-newsletter to receive the latest blogs, news, and more in your inbox.
