10 Successful Peer-to-Peer Fundraising Examples for Nonprofits
Peer-to-peer fundraising has gained popularity among nonprofits ever since they realized its fundraising potential. A few ardent supporters can help raise thousands in donations through the power of their personal networks and help nonprofits tap into a new donor base. Explore these remarkable peer-to-peer fundraising examples to learn from their success and boost campaign outreach with the right approach!
Peer-to-peer fundraising has gained popularity among nonprofit organizations ever since they realized its huge fundraising potential. Even a few ardent supporters can help them raise thousands in donations through the power of their personal networks. These campaigns also help nonprofits tap into a potential donor base that they otherwise may never find.
With that in mind, online fundraising software like Donorbox enables nonprofits and their fundraisers to boost donations and outreach through effective peer-to-peer fundraising.
The following 10 successful peer-to-peer fundraising examples will help you see how our nonprofit users are scaling new heights with peer-to-peer fundraising –
1. #OneTeam for Kenya – The Brighton Jones Richer Life Foundation
The Brighton Jones Richer Life Foundation has started a peer-to-peer fundraising campaign called #OneTeam for Kenya to support 3 organizations namely, Grace Nanana, Kajiado Child Care Centre, and The Ruben Centre. These organizations help unprivileged kids and families in Kenya. Owing to the crisis they’re going through, Brighton Jones has stepped up to help them with peer-to-peer fundraising.
Through the below campaign on Donorbox, the team has raised a whopping $211,383 in donations through peer-to-peer.
The campaign has managed to gain support from 60 active fundraisers with more jumping on the bandwagon. As you check out the campaign page, you can scroll down to see their top fundraisers and their total donation amounts.
2. Aligned Alliance Race Across America – Guardian Revival
Guardian Revival and Aligned Alliance joined hands to host a 3000-mile bike race to raise money for struggling veterans and first responders. The Aligned Alliance Race Across America peer-to-peer campaign was created for that reason.
The campaign has managed to raise a huge donation amount of $137,143 through peer-to-peer. They have 19 active fundraisers, each contributing a significant amount toward the campaign goals.
3. 11th Annual Lotus Ball Gala – Maya’s Hope
Maya’s Hope Foundation strives to support orphaned, impoverished, and special-needs children on a global scale. They have used Donorbox Peer-to-Peer on a number of occasions to create fundraising campaigns to boost donations and spread their impact across the world.
The 11th Annual Lotus Ball event is a fundraising effort for the organization’s own beneficiaries. It aims at raising $200,000 with the help of sponsorships and peer-to-peer fundraising. So far they’ve raised over $74,500 through peer-to-peer and 25 active fundraisers.
Earlier this year, Maya’s Hope also created a Ukraine Emergency Fund to raise over $30,000 through peer-to-peer and with the help of 38 individual fundraisers. Here’s the success story of peer-to-peer fundraising conducted by Maya’s Hope team.
4. 5K Mutt Run – Labs and More Dog Rescue
Labs and More Dog Rescue is the fastest-growing dog rescue organization in San Diego. Recently they created a 5k mutt run dog walk event to help a little rescued pup called Skippy.
Initially, it was a crowdfunding campaign which the nonprofit turned into a peer-to-peer fundraising one. 46 fundraisers joined in to raise money for them with even more that followed. The below screenshot is from their top peer campaign on Donorbox.
This fundraising campaign has raised $52,569 through peer-to-peer with some of their top supporters raising nearly $10,000 in donations each.
5. Volunteer International Program – International Aid Charity
International Aid Charity or IAC aims at helping marginalized communities across the world. Their supporters including volunteers and donors are their strength in reaching out to and working with these communities for all kinds of help.
They created the Volunteer International Program (VIP) to supply food boxes to the Hatay Province in Turkey. With just about 5 fundraisers joining in, they managed to raise $49,898 in peer-to-peer donations.
6. On the Runway – Celebrating Survivors – Ann’s Place
Ann’s Place is a nonprofit organization offering comfort, support, and resources to families and people living with cancer. Their “On the Runway – Celebrating Survivors” fashion show-based fundraising campaign was created to help cancer survivors celebrate life.
With 15 cancer survivors as fundraisers, the campaign managed to raise $44,474 in donations through peer campaigns.
7. Zakaat Campaign 2022 – Thaakat Foundation
Thaakat Foundation works in West African countries like Ghana and Sierra Leone as well as in Pakistan to help fulfill basic needs such as healthcare, education, shelter, water, toilets, etc.
Their Zakaat Campaign 2022 was created during the holy month of Ramadan to support kids with education and families with their basic needs. They received support from 2 fundraisers that contributed a total of $39,292 donations toward their overall campaign goal.
Saad Bawany, their top fundraiser, collected over $25,000 through his individual peer campaign for this organization.
8. 2022 TCS New York City Marathon – Hope Story
Hope Story is a nonprofit organization offering hope to parents whose kids have been diagnosed with down syndrome. Their recent fundraising campaign for TCS New York City Marathon was created to help these families with the necessary resources and support.
So far the peer-to-peer campaign has received support from a total of 16 fundraisers or runners (with more joining in). Their top fundraisers Ashley and Jennifer have together raised more than double their individual fundraising goal. Currently at $30,396, the campaign’s total peer-to-peer donation amount continues to rise.
9. Torchlighter’s Challenge – CHI ALPHA CAMPUS MINISTRIES
The CHI ALPHA CAMPUS MINISTRIES is a faith-based organization from College Station, Texas. It serves Texas A&M University and Blinn College. Their Torchlighter’s Challenge was created with the same mission in mind.
With 72 active fundraisers in support of them, the organization managed to raise a total of $30,103 in p2p donations. Here’s a glimpse of their top peer campaign –
CIUT is an initiative of the University of Toronto and a student and listener-supported campus and community radio broadcasting. It helps convey the rich diversity of the city through its programming. Their 2022 Fall Fundraising Drive to support this initiative was a huge success in terms of peer-to-peer fundraising.
The campaign has received support from 41 active fundraisers with plenty of others starting out. Here’s one of their top peer campaign that managed to raise double the fundraising goal.
This campaign has raised a total of $28,305 in donations through its peer campaigns.
Donorbox Peer-to-Peer to Ensure Your Campaign Success
These 10 peer-to-peer fundraising examples are all created on Donorbox using one of its most powerful features called Donorbox Peer-to-Peer.
Nonprofits can signup for free and easily create a peer-to-peer fundraising campaign to get started. Those with existing campaigns on Donorbox can also just toggle a switch on the campaign dashboard to turn them into peer-to-peer campaigns.
Inviting supporters is simply a breeze – just enter names and email addresses to have Donorbox send them an email invitation. They will then be guided on the tool to create and customize their own fundraising pages.
Here’s a guide to help you get started – in 6 simple steps!
Watch this visual tutorial if you want to quickly learn the steps in just about 4 minutes!
We’ve included these peer-to-peer fundraising examples here to inspire your creativity and help you learn from their success. While there’s no doubt that peer-to-peer fundraising boosts campaign outreach and donations, you need the right approach and effective tools to make it happen.
As you explore innovative ideas and methods for effectiveness, check out our articles on peer-to-peer fundraising. Subscribe to our Nonprofit Blog newsletter to get our best resources in your inbox every month.
Donorbox Peer-to-Peer is there to give a boost to your fundraising efforts. But we also offer a range of other simple and robust features including Recurring Donations, Crowdfunding, Text-to-Give, Events, Memberships, Donor Management, etc.
Let experts at Donorbox take your fundraising to the next level – check out Donorbox Premium! Get expert coaching, premium software, an account ambassador, priority support, and more at personalized pricing.
Chirasree Bose is the Content Editor at Donorbox. Apart from editing and writing, what holds her interest the most is reading books. Chirasree loves to explore the world of fiction and has authored some books herself. Connect with her on Facebook, Instagram, LinkedIn, and Twitter.