You’ve spent the fall prepping; now it’s time to execute. In this session, we’ll dive deep into the mechanics for engaging your mid-level segment on Giving Tuesday. We’ll look at the latest donor behavior and mid-level donor trends to determine how to reach this valuable segment for maximum follow-through and repeat giving.
Join us and our friends at Double the Donation on October 15 at 2 p.m. ET for a tactical workshop, where we'll cover:
Eliminating Friction: small changes to mid-level donor campaigns that create big impact as you finalize Giving Tuesday messaging
Data Hygiene: ensuring day-of gifts are immediately tagged and attributed for seamless post-Giving Tuesday follow up
Matching Wednesday: replicable strategies for capturing corporate matches that keep the momentum going post-Giving Tuesday
Register today to save your seat and get a copy of the on-demand recording.