OOH Earth is Community Funded Infrastructure for documenting the visual world and coordinating Creative Resistance.
Corporate advertising has stolen our cities. Every billboard is visual pollution. Every digital screen is wasted energy promoting overconsumption. Every ad is psychological manipulation designed to make you feel inadequate, lame, dumb or sumfin' ...
We're building the infrastructure to fight back.
Out Of Hell is a global platform documenting corporate advertising offenses and coordinating resistance. We're 100% community-funded with no corporate compromise, but do drink around 5 litres of Cola a week.
Your donation funds:
Dopamine Addicts ready for this App like GTA
Tactical guides + Training for the elderly
Direct support for Adbusters & organizers
If public space belongs to people, not corporations — stand with us.
⚑ Support / Join: https://donorbox.org/ooh/
Run the counter-culture infrastructure.
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We've shared the problem, the solution, and the vision. Now we're asking for your support.
We started as a gang of subvertising activists with a scrappy Google Map, tagging ad-heavy zones in our city. That map got shared in forums, activist groups, and creative spaces. People started adding to it. What began as frustration became a movement.
Now we're building OOH Street Maps™ — a platform to document, resist, and replace corporate outdoor advertising with public art, culture, and community voice.
What we've built:
- A global map of ad-saturated zones, crowdsourced by activists and everyday citizens
- Tools for artists and communities to "adopt" billboards and transform them
- A training library for subvertisers, street artists, and organisers
- A social network for coordinating creative resistance worldwide
Every day, you're exposed to thousands of advertisements you never consented to see.
On your commute. Outside your window. In the places you walk, wait, and live. Billboards, transit shelters, digital screens — corporate messaging has colonized our shared environment so completely that we've stopped noticing. It's just there. Part of the city. Part of the sky.
We think that's worth questioning.
Here's the thing: the out-of-home advertising industry generates over $40 billion annually. A handful of corporations control most of the infrastructure. City governments depend on ad revenue. Communities have almost no say in what appears in their own neighborhoods.
And unlike digital ads — which you can block or skip — outdoor advertising offers no opt-out. It's ambient. Inescapable.
But it's not inevitable.
São Paulo banned outdoor advertising in 2007. Fifteen thousand billboards came down. Seventy percent of residents considered it beneficial. Grenoble replaced billboards with trees. Dozens of cities worldwide have implemented restrictions.
Change is possible. It starts with seeing what's actually there.
What we're building:
→ A global map of ad-saturated zones, crowdsourced by people like you → Tools to report, document, and track outdoor advertising → Resources for communities organizing for ad-free public spaces → A foundation for artists, activists, and anyone who wants their city back
Where we're at:
→ Working beta live at ooh.earth → Small but growing community of contributors → Zero corporate funding — and we're keeping it that way
This isn't a startup. It's infrastructure for a movement that already exists. We're just giving it a shared map and a way to coordinate.
We're raising our first round directly from the community. No VCs. No ad industry money. No strings. Just people who believe public space belongs to the public.
Your support — at any level — funds platform development, community resources, and the independence to build this the right way.
Not in a position to fund? That's okay. We also need:
→ Mappers — people willing to photograph and document ads in their city → Ambassadors — folks who can spread the word in their networks → Collaborators — developers, designers, writers, organizers
Just reply to this email. We read everything.
Thank you for caring about public space.
Let's see where this goes.
With gratitude,
Dee
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David
Founder,
OOH Street Maps
ooh.earth
P.S. — If this resonated, forward it to someone who might feel the same. The right people finding this early makes all the difference.