{"id":74150,"date":"2024-01-11T13:16:16","date_gmt":"2024-01-11T21:16:16","guid":{"rendered":"https:\/\/donorbox.org\/nonprofit-blog?p=74150"},"modified":"2026-07-23T02:57:00","modified_gmt":"2026-07-23T09:57:00","slug":"recurring-giving","status":"publish","type":"post","link":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving","title":{"rendered":"Recurring Giving &#8211; What it Is &#038; How to Get Donors to Participate"},"content":{"rendered":"<p>We\u2019ve all seen the commercials \u2013 \u201cjust a dollar a day\u201d is enough to solve some big problems in our world. While this may seem like a cliche, this type of giving is actually what helps many nonprofits maintain their mission.<\/p>\n<p>Recurring giving, like donating a dollar a day for 30 days, allows donors to give more and have a greater impact on the causes they care most about. At the same time, it enables nonprofits to get the support they need to do more good. That\u2019s a win-win!<\/p>\n<p>But many nonprofits struggle to get donors to participate in recurring donation programs. In this article, we\u2019ll look at how Donorbox helps nonprofits secure more of these sustaining donors with comprehensive recurring giving tools.<\/p>\n<hr \/>\n<h2><a id=\"post-74150-_mibaxy4oqjqw\"><\/a>What is Recurring Giving?<\/h2>\n<p><a href=\"https:\/\/donorbox.org\/recurring-donations\" target=\"_blank\" rel=\"noopener\">Recurring donations<\/a> are typically smaller than one-time donations and they repeat at a specific interval of time. Most recurring giving is now automated, so organizations charge a donor\u2019s card or bank account on a regular basis \u2013 without them having to remember to give.<\/p>\n<p>This type of giving is incredibly valuable for nonprofits, too! On average, it allows donors to give <a href=\"https:\/\/nonprofitssource.com\/online-giving-statistics\/\" target=\"_blank\" rel=\"nofollow noopener\">42% more<\/a> than one-time donations. Think about it: a mid-level or smaller donor may not be able to afford a $500 one-time donation. But $42 a month? That\u2019s more doable!<\/p>\n<p>As inflation and other economic factors continue to affect donors\u2019 ability to give, pushing recurring giving is your chance to recoup some lost contributed income while converting one-time donors into more sustaining, long-term supporters.<\/p>\n<p>And with the right tools, it\u2019s easy to do! This organization created a donation form just for recurring donors. They provided the option for weekly, monthly, and quarterly gifts, marking monthly as the default and preferred option.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74167\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Donation-Form.png\" alt=\"Screenshot of an organization's recurring donation form. \" width=\"380\" height=\"512\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Donation-Form.png 871w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Donation-Form-223x300.png 223w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Donation-Form-760x1024.png 760w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Donation-Form-768x1035.png 768w\" sizes=\"auto, (max-width: 380px) 100vw, 380px\" \/><\/p>\n<p>Having the right tool to secure more recurring gifts is crucial. You\u2019ll want something that streamlines the process for both you and your donors, so getting more recurring gifts isn\u2019t a hassle.<\/p>\n<hr \/>\n<h2><a id=\"post-74150-_uylhk2innxel\"><\/a>How Donorbox Helps You Get More Recurring Donors (And Keep Them)<\/h2>\n<p>Donorbox is designed to help you get more donors to participate in recurring giving. Let\u2019s look at how it\u2019s done!<\/p>\n<hr \/>\n<h3><a id=\"post-74150-_gb0iomf1x5r5\"><\/a>1. Multiple donation intervals<\/h3>\n<p>Providing many different <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donation-intervals\" target=\"_blank\" rel=\"noopener\">donation interval<\/a> options means you can meet recurring donors at their level \u2013 while still choosing the intervals that work best for your organization.<\/p>\n<p>Donorbox allows you to choose up to four of the following intervals to add to your donation form:<\/p>\n<ul>\n<li>One-time<\/li>\n<li>Daily<\/li>\n<li>Weekly<\/li>\n<li>Bi-weekly<\/li>\n<li>1st and 15th<\/li>\n<li>Monthly<\/li>\n<li>Quarterly<\/li>\n<li>Annually<\/li>\n<\/ul>\n<p>You can also choose which interval you wish to serve as the default and which is your preferred interval, which will be marked with a heart.<\/p>\n<p><a href=\"https:\/\/donorbox.org\/monthlysponsor\" target=\"_blank\" rel=\"noopener\">New Beginnings<\/a> allows donors to give monthly (their preferred interval), quarterly, or annually on their donation form.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74171\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-donations-page.png\" alt=\"A donation form built to accept more recurring donations. \" width=\"690\" height=\"453\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-donations-page.png 1803w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-donations-page-300x197.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-donations-page-1024x672.png 1024w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-donations-page-768x504.png 768w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-donations-page-1536x1009.png 1536w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/><\/p>\n<hr \/>\n<h3>2. <a id=\"post-74150-_xrls60xbcryo\"><\/a>Attractive, user-friendly donation forms<\/h3>\n<p>A one-time donor won\u2019t convert to a recurring donor if your donation form isn\u2019t set up to encourage them to do so.<\/p>\n<p>Donorbox\u2019s donation forms include a unique <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/multi-step-donation-forms\" target=\"_blank\" rel=\"noopener\">multi-step layout<\/a> so your donors never feel overwhelmed with information \u2013 and their donation interval option is the first choice they make.<\/p>\n<p>Then they can easily complete their donation with <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donorbox-ultraswift-pay\" target=\"_blank\" rel=\"noopener\">UltraSwift&#x2122; Pay<\/a>, which allows them to use their preferred digital wallet like Google Pay, Apple Pay, or Amazon Pay to avoid entering their contact and payment information. This gives supporters a super-fast checkout experience.<\/p>\n<p>Plus, several <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/branded-donation-form-design\" target=\"_blank\" rel=\"noopener\">customization options<\/a> allow you to match your donation form to your branding. This boosts donor trust and makes them more likely to give \u2013 and give more.<\/p>\n<p><strong>Explore our full list of available payment options <a href=\"https:\/\/donorbox.zendesk.com\/hc\/en-us\/articles\/19527478056852-What-payment-methods-does-Donorbox-support\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/strong><\/p>\n<hr \/>\n<p><strong>Bonus resource:<\/strong> Watch this short video to learn more about how recurring donations can help you secure more sustainable, lasting funding \u2013 and how to get more donors involved.<\/p>\n<p><iframe title=\"Convert One-Time Donors Into Monthly Supporters With This\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Qe8ENWNYIBk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<h3>3. In-person recurring giving with Donorbox Live&#x2122;<\/h3>\n<p>Recurring donations don&#8217;t just happen online \u2013 now, you can collect them in person too!<\/p>\n<blockquote><p><a href=\"https:\/\/donorbox.org\/live-kiosk\" target=\"_blank\" rel=\"noopener\">Donorbox Live<\/a> empowers donors to set up recurring gifts right from your tablet or NFC-supported smartphone at events, churches, school, or community gatherings.<\/p><\/blockquote>\n<p>You can offer up to four donation intervals, and donors can give using credit cards, debit cards, smartphones, or smartwatches.<\/p>\n<p>All of this works seamlessly in Kiosk Mode \u2013 or on smartphones when you enable the <a href=\"https:\/\/donorbox.org\/explore\/tap-to-donate\/\" target=\"_blank\" rel=\"noopener\">Donorbox Live&#x2122; Mobile<\/a> feature in the Donorbox Live app, turning your device into a powerful giving kiosk.<\/p>\n<hr \/>\n<h3><a id=\"post-74150-_k2puoxevcset\"><\/a>4. Recurring donation upsell feature<\/h3>\n<p>Sometimes all a one-time donor needs to be transformed into a recurring donor is the right ask. Donorbox&#8217;s recurring donation upsell feature, available to all <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donorbox-pro\" target=\"_blank\" rel=\"noopener\">Pro<\/a> and <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donorbox-premium\" target=\"_blank\" rel=\"noopener\">Premium<\/a> users, asks donors giving a one-time donation of $200 or less if they would like to upgrade to a monthly donation.<\/p>\n<p>This helps you secure more recurring donors from your forms \u2013 without lifting a finger. <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/using-donorbox-recurring-upsell\" target=\"_blank\" rel=\"nofollow noopener\">Learn more.<\/a><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-116769 \" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image.png\" alt=\"Screenshot demonstrating how the Donorbox Recurring Upsell feature works\" width=\"963\" height=\"551\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image.png 2148w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image-300x172.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image-1024x586.png 1024w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image-768x440.png 768w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image-1536x880.png 1536w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2019\/01\/Recurring-Upsell-Feature-Image-2048x1173.png 2048w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" \/><\/p>\n<hr \/>\n<h3>5. Donor-empowering portal<\/h3>\n<p>Focusing on donor trust and empowerment will always be important. Donors want to feel secure and in charge of their giving \u2013 which is where the Donorbox Donor Portal comes in!<\/p>\n<p>When someone gives a recurring donation on your Donorbox form, they are automatically invited to sign up for the <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donor-portal\" target=\"_blank\" rel=\"noopener\">Donor Portal<\/a>.<\/p>\n<p>In the Donor Portal, your supporters can review their transaction history, edit their recurring giving amounts and payment options, and even repeat donations in one click with <a href=\"https:\/\/donorbox.org\/quick-donate\" target=\"_blank\" rel=\"noopener\">QuickDonate&#x2122;<\/a>. Plus, they\u2019ll receive recommendations for your other campaigns on their My Recommendations page, meaning your campaigns will get more exposure to those most likely to support them.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-74175\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Donation-Recommendations-in-Donor-Portal-1.png\" alt=\"Image shows the recommendations section of the Donorbox Donor Portal. \" width=\"714\" height=\"357\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Donation-Recommendations-in-Donor-Portal-1.png 1600w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Donation-Recommendations-in-Donor-Portal-1-300x150.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Donation-Recommendations-in-Donor-Portal-1-1024x512.png 1024w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Donation-Recommendations-in-Donor-Portal-1-768x384.png 768w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Donation-Recommendations-in-Donor-Portal-1-1536x768.png 1536w\" sizes=\"auto, (max-width: 714px) 100vw, 714px\" \/><\/p>\n<p>With the ability to change their recurring giving plan at any time, more donors will feel comfortable giving more \u2013 and more regularly.<\/p>\n<hr \/>\n<h3><a id=\"post-74150-_1uj2ysxnue6k\"><\/a>6. More failed payment recovery<\/h3>\n<p>Things happen. Sometimes a recurring donation card on file might expire or get lost. Typically, an organization would simply miss out on that amount.<\/p>\n<p>Donorbox retries a failed recurring payment <strong>six times<\/strong> to ensure your organization doesn\u2019t miss out on that sustaining contributed income. Additionally, Donorbox covers the fees associated with <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/pair-donorbox-with-stripe-or-paypal\" target=\"_blank\" rel=\"noopener\">Stripe or PayPal\u2019s<\/a> efforts to find updated card information in the case of an expired card.<\/p>\n<p>This helps you keep recurring donors who may not even realize their donation has stopped or been paused.<\/p>\n<hr \/>\n<h3><a id=\"post-74150-_5wxjglxyf31\"><\/a>7. Get real-time knowledge to connect with donors<\/h3>\n<p>When someone cancels or updates their recurring giving plan through their Donorbox Donor Portal, you will receive an alert on your Donorbox CRM account with <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donor-moments-donorbox\" target=\"_blank\" rel=\"noopener\">Donor Moments<\/a>. This allows you to connect with these donors to do the following:<\/p>\n<ul>\n<li>Thank donors who have increased their recurring giving amount.<\/li>\n<li><a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donor-cultivation-cycle\" target=\"_blank\" rel=\"noopener\">Cultivate<\/a> donors who may have decreased their recurring giving amount.<\/li>\n<li>Receive feedback from donors who cancel their recurring plan \u2013 and see if you can convince them to change their minds.<\/li>\n<\/ul>\n<p>With Donorbox CRM&#8217;s Automated Moments feature, you can even set up email templates to automatically connect with a donor when a moment is triggered.<\/p>\n<p>Knowing when someone makes a change is the first step toward figuring out why \u2013 and determining what you can do to prevent losing recurring contributors in the future.<\/p>\n<p>Interested in Donorbox CRM?\u00a0<a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donorbox-crm\" target=\"_blank\" rel=\"noopener\">Learn more<\/a>\u00a0and\u00a0<a href=\"https:\/\/share.hsforms.com\/1_M-u5DrwRGapwsXs3ZprqQ4qc9c\" target=\"_blank\" rel=\"noopener\">join the waitlist<\/a>\u00a0today!<\/p>\n<hr \/>\n<h2><a id=\"post-74150-_8k7lfr65iqf6\"><\/a>Tips to Get More Recurring Donors<\/h2>\n<hr \/>\n<h3><a id=\"post-74150-_z2jjn995fubb\"><\/a>1. Encourage recurring gifts<\/h3>\n<p>In your latest <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/fundraising-appeal-letters\" target=\"_blank\" rel=\"noopener\">appeal letter<\/a> or email, did you highlight how important recurring donors are to your organization?<\/p>\n<p>If the answer is no, consider demonstrating the impact recurring gifts have on your ability to do more good. For example, if recurring donations help fund your outreach program, share that!<\/p>\n<p>Use <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/fundraising-story\" target=\"_blank\" rel=\"noopener\">storytelling<\/a> to convey the importance of these gifts. Once donors understand the value of recurring giving, they\u2019re more likely to set up a recurring donation.<\/p>\n<hr \/>\n<h3><a id=\"post-74150-_s5mmvpcep63\"><\/a>2. Create tiers and incentives<\/h3>\n<p>Sometimes the most robust recurring giving programs offer different tiers and incentives to encourage more giving.<\/p>\n<p>Whether you\u2019re creating a <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/great-monthly-giving-program\" target=\"_blank\" rel=\"noopener\">monthly giving program<\/a> or one based on any other donation interval, adding incentives like special newsletters, branded merchandise, and exclusive access is a great way to get more recurring donors.<\/p>\n<hr \/>\n<h3>3. <a id=\"post-74150-_2ie0hkta4asi\"><\/a>Recognize current recurring donors<\/h3>\n<p>Acknowledging your current recurring donors can go a long way to both retaining them for years to come and inspiring one-time donors to make recurring gifts.<\/p>\n<p>Whether you\u2019re giving them a shoutout in your next newsletter, sharing their gift on a <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donor-wall\">donor wall<\/a>, or highlighting them on social media, seeing how you appreciate recurring donors can encourage more supporters to join this exciting club.<\/p>\n<hr \/>\n<h2>Bonus Resource<\/h2>\n<p>Check out the latest <a href=\"https:\/\/donorbox.org\/nonprofit-blog\/recurring-donation-statistics\" target=\"_blank\" rel=\"noopener\">recurring donation statistics<\/a> to stay informed, or download our Monthly Giving Report to get access to our exclusive data:<\/p>\n<p><a href=\"https:\/\/library.donorbox.org\/2025-monthly-giving-insights-key-takeaways-to-grow-support\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-105856\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2025\/07\/Monthly-Giving-Report-300x100.png\" alt=\"Download our Monthly Giving Report for more insights\" width=\"819\" height=\"273\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2025\/07\/Monthly-Giving-Report-300x100.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2025\/07\/Monthly-Giving-Report-768x256.png 768w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2025\/07\/Monthly-Giving-Report.png 938w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/a><\/p>\n<hr \/>\n<h2><a id=\"post-74150-_q0ivwbpnpll5\"><\/a>Conclusion<\/h2>\n<p>What\u2019s better than one gift? A gift every week, or every month, or every year! Recurring giving allows you to secure these kinds of sustaining gifts automatically, without having to remind donors that their gift is due.<\/p>\n<p><a href=\"https:\/\/donorbox.org\/\" target=\"_blank\" rel=\"noopener\"><strong>Donorbox<\/strong><\/a> has several features and tools that make it simple to build a stronger recurring giving program. With easy-to-use donation forms that highlight recurring giving, donor-empowering features like the Donor Portal, and supportive back-end features to help you retain more donors, you\u2019ll be on your way to collecting more recurring payments \u2013 without more work.<\/p>\n<p>For more fundraising know-how, check out the rest of our <a href=\"https:\/\/donorbox.org\/nonprofit-blog\" target=\"_blank\" rel=\"noopener\">Nonprofit Blog<\/a>. Subscribe to our newsletter for a monthly collection of our best blog posts delivered right to your inbox.<\/p>\n<a href=\"https:\/\/donorbox.org\/orgs\/new?utm_source=Blog&utm_medium=footer-bannerc\" class=\"banner-link\" target=\"_blank\">\n\t  \t\t\t\t\t\t<img src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2018\/10\/seemless-giving-tools.webp\" alt=\"Bottom banner\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t<\/a>","protected":false},"excerpt":{"rendered":"<p>We\u2019ve all seen the commercials \u2013 \u201cjust a dollar a day\u201d is enough to solve some big problems in our world. While this may seem like a cliche, this type of giving is actually what helps many nonprofits maintain their mission. Recurring giving, like donating a dollar a day for 30 days, allows donors to [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":74163,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_ppma_block_editor_authors":""},"categories":[6238,3],"tags":[],"ppma_author":[6354,6393],"class_list":["post-74150","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fundraising-tips","category-nonprofit-tips","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Recurring Giving - What it Is &amp; How to Get Donors to Participate<\/title>\n<meta name=\"description\" content=\"Discover the ins and outs of recurring giving, including some tips to get more participation and how Donorbox can help.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Recurring Giving - What it Is &amp; How to Get Donors to Participate\" \/>\n<meta property=\"og:description\" content=\"Discover the ins and outs of recurring giving, including some tips to get more participation and how Donorbox can help.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving\" \/>\n<meta property=\"og:site_name\" content=\"Nonprofit Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/donorbox\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-01-11T21:16:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-23T09:57:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Giving.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1120\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Chirasree Bose\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Donorbox\" \/>\n<meta name=\"twitter:site\" content=\"@Donorbox\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lindsey Bower\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving\"},\"author\":{\"name\":\"Lindsey Bower\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#\\\/schema\\\/person\\\/3520affca1712354eabb0760886567a1\"},\"headline\":\"Recurring Giving &#8211; What it Is &#038; How to Get Donors to Participate\",\"datePublished\":\"2024-01-11T21:16:16+00:00\",\"dateModified\":\"2026-07-23T09:57:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving\"},\"wordCount\":1533,\"image\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Recurring-Giving.png\",\"articleSection\":[\"Fundraising Tips\",\"Nonprofit Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving\",\"url\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving\",\"name\":\"Recurring Giving - What it Is & How to Get Donors to Participate\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Recurring-Giving.png\",\"datePublished\":\"2024-01-11T21:16:16+00:00\",\"dateModified\":\"2026-07-23T09:57:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#\\\/schema\\\/person\\\/3520affca1712354eabb0760886567a1\"},\"description\":\"Discover the ins and outs of recurring giving, including some tips to get more participation and how Donorbox can help.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#primaryimage\",\"url\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Recurring-Giving.png\",\"contentUrl\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Recurring-Giving.png\",\"width\":1120,\"height\":630,\"caption\":\"Blog header: Recurring Giving: How to Get Donors to Participate\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/recurring-giving#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Recurring Giving &#8211; What it Is &#038; How to Get Donors to Participate\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#website\",\"url\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/\",\"name\":\"Nonprofit Blog\",\"description\":\"Nonprofit Tips from the Donorbox team\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#\\\/schema\\\/person\\\/3520affca1712354eabb0760886567a1\",\"name\":\"Lindsey Bower\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cropped-lindsey-avatar-96x96.jpg2867aab5bccbe1c1b4e844d84b9ffda9\",\"url\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cropped-lindsey-avatar-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/cropped-lindsey-avatar-96x96.jpg\",\"caption\":\"Lindsey Bower\"},\"description\":\"Lindsey Baker Bower is a writer and nonprofit consultant with a background in digital marketing, membership management, and education. She spent years wearing many hats in the nonprofit world - helping arts nonprofits with messaging and content, planning fundraising galas, writing NEA grant proposals, and running a membership program with over 400 members. A former college English instructor, she now serves as Content Marketing Manager at Donorbox, where she manages blogs, email series, product documentation, and educational resources, sharing hard-earned fundraising lessons with the Donorbox community through blogs, newsletters, and podcasts.\",\"sameAs\":[\"https:\\\/\\\/lindseybowerwriting.com\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/lindsey-baker-bower\\\/\"],\"jobTitle\":\"Content Marketing Manager at Donorbox\",\"workLocation\":{\"@type\":\"Place\",\"name\":\"United States, Atlanta\"},\"hasOccupation\":{\"@type\":\"Occupation\",\"name\":\"Content Marketing & Strategy, Nonprofit Fundraising & Membership Programs, Grant Writing (incl. NEA proposals), Email Marketing, Donor Management\",\"description\":\" Experience of 10+ years (nonprofit sector + content marketing)\",\"qualifications\":null},\"affiliation\":{\"@type\":\"Organization\",\"name\":\"UNIMA-USA (Union Internationale de la Marionnette, USA) - listed in member directory; former staff at two puppetry arts nonprofits\"},\"worksFor\":{\"@type\":\"Organization\",\"name\":\"Donorbox Nonprofit Blog and product content (manages two blogs, one with 2.9M annual visitors); guest article on Nonprofit Hub: 'Email As Your Ultimate Year-Round Donor Stewardship Tool'; Donorbox e-books and educational resources\"},\"url\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/author\\\/lindsey\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Recurring Giving - What it Is & How to Get Donors to Participate","description":"Discover the ins and outs of recurring giving, including some tips to get more participation and how Donorbox can help.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving","og_locale":"en_US","og_type":"article","og_title":"Recurring Giving - What it Is & How to Get Donors to Participate","og_description":"Discover the ins and outs of recurring giving, including some tips to get more participation and how Donorbox can help.","og_url":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving","og_site_name":"Nonprofit Blog","article_publisher":"https:\/\/www.facebook.com\/donorbox\/","article_published_time":"2024-01-11T21:16:16+00:00","article_modified_time":"2026-07-23T09:57:00+00:00","og_image":[{"width":1120,"height":630,"url":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Giving.png","type":"image\/png"}],"author":"Chirasree Bose","twitter_card":"summary_large_image","twitter_creator":"@Donorbox","twitter_site":"@Donorbox","twitter_misc":{"Written by":"Lindsey Bower","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#article","isPartOf":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving"},"author":{"name":"Lindsey Bower","@id":"https:\/\/donorbox.org\/nonprofit-blog\/#\/schema\/person\/3520affca1712354eabb0760886567a1"},"headline":"Recurring Giving &#8211; What it Is &#038; How to Get Donors to Participate","datePublished":"2024-01-11T21:16:16+00:00","dateModified":"2026-07-23T09:57:00+00:00","mainEntityOfPage":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving"},"wordCount":1533,"image":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#primaryimage"},"thumbnailUrl":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Giving.png","articleSection":["Fundraising Tips","Nonprofit Tips"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving","url":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving","name":"Recurring Giving - What it Is & How to Get Donors to Participate","isPartOf":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#primaryimage"},"image":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#primaryimage"},"thumbnailUrl":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Giving.png","datePublished":"2024-01-11T21:16:16+00:00","dateModified":"2026-07-23T09:57:00+00:00","author":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/#\/schema\/person\/3520affca1712354eabb0760886567a1"},"description":"Discover the ins and outs of recurring giving, including some tips to get more participation and how Donorbox can help.","breadcrumb":{"@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#primaryimage","url":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Giving.png","contentUrl":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/01\/Recurring-Giving.png","width":1120,"height":630,"caption":"Blog header: Recurring Giving: How to Get Donors to Participate"},{"@type":"BreadcrumbList","@id":"https:\/\/donorbox.org\/nonprofit-blog\/recurring-giving#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/donorbox.org\/nonprofit-blog"},{"@type":"ListItem","position":2,"name":"Recurring Giving &#8211; What it Is &#038; How to Get Donors to Participate"}]},{"@type":"WebSite","@id":"https:\/\/donorbox.org\/nonprofit-blog\/#website","url":"https:\/\/donorbox.org\/nonprofit-blog\/","name":"Nonprofit Blog","description":"Nonprofit Tips from the Donorbox team","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/donorbox.org\/nonprofit-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/donorbox.org\/nonprofit-blog\/#\/schema\/person\/3520affca1712354eabb0760886567a1","name":"Lindsey Bower","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2026\/08\/cropped-lindsey-avatar-96x96.jpg2867aab5bccbe1c1b4e844d84b9ffda9","url":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2026\/08\/cropped-lindsey-avatar-96x96.jpg","contentUrl":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2026\/08\/cropped-lindsey-avatar-96x96.jpg","caption":"Lindsey Bower"},"description":"Lindsey Baker Bower is a writer and nonprofit consultant with a background in digital marketing, membership management, and education. She spent years wearing many hats in the nonprofit world - helping arts nonprofits with messaging and content, planning fundraising galas, writing NEA grant proposals, and running a membership program with over 400 members. A former college English instructor, she now serves as Content Marketing Manager at Donorbox, where she manages blogs, email series, product documentation, and educational resources, sharing hard-earned fundraising lessons with the Donorbox community through blogs, newsletters, and podcasts.","sameAs":["https:\/\/lindseybowerwriting.com\/","https:\/\/www.linkedin.com\/in\/lindsey-baker-bower\/"],"jobTitle":"Content Marketing Manager at Donorbox","workLocation":{"@type":"Place","name":"United States, Atlanta"},"hasOccupation":{"@type":"Occupation","name":"Content Marketing & Strategy, Nonprofit Fundraising & Membership Programs, Grant Writing (incl. NEA proposals), Email Marketing, Donor Management","description":" Experience of 10+ years (nonprofit sector + content marketing)","qualifications":null},"affiliation":{"@type":"Organization","name":"UNIMA-USA (Union Internationale de la Marionnette, USA) - listed in member directory; former staff at two puppetry arts nonprofits"},"worksFor":{"@type":"Organization","name":"Donorbox Nonprofit Blog and product content (manages two blogs, one with 2.9M annual visitors); guest article on Nonprofit Hub: 'Email As Your Ultimate Year-Round Donor Stewardship Tool'; Donorbox e-books and educational resources"},"url":"https:\/\/donorbox.org\/nonprofit-blog\/author\/lindsey"}]}},"authors":[{"term_id":6354,"user_id":50,"is_guest":0,"slug":"lindsey","display_name":"Lindsey Bower","avatar_url":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2026\/08\/cropped-lindsey-avatar-96x96.jpg","author_category":"","first_name":"Lindsey","last_name":"Bower","user_url":"https:\/\/lindseybowerwriting.com\/","job_title":"","description":"Lindsey Bower is a writer, content strategist, and nonprofit consultant. She specializes in helping nonprofits craft compelling messaging for websites, blogs, social media, and email marketing, with a strong focus on SEO and AEO strategy. With a background in fundraising and membership management, she knows firsthand what it's like to juggle priorities and wear many hats in the fast-paced nonprofit world."},{"term_id":6393,"user_id":88,"is_guest":0,"slug":"brittan-stockert","display_name":"Brittan Stockert","avatar_url":"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2025\/03\/cropped-Brittan-Stockert-96x96.jpg","author_category":"","first_name":"Brittan","last_name":"Stockert","user_url":"","job_title":"","description":"Brittan Stockert is a Fundraiser Coach at Donorbox with more than 20 years of public-sector experience. She helps nonprofits and social-impact organizations build sustainable fundraising strategies by strengthening donor relationships, improving CRM systems, and simplifying day-to-day fundraising.<br><br>\r\nShe also co-hosts a podcast where she shares practical guidance for nonprofit leaders looking to feel more confident and less overwhelmed.\r\nBrittan serves on the board of an immigrant- and refugee-led nonprofit and volunteers with local mutual aid efforts. She is a mom of two and a dog mom who loves the outdoors. She lives in Seattle."}],"_links":{"self":[{"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/posts\/74150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/comments?post=74150"}],"version-history":[{"count":1,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/posts\/74150\/revisions"}],"predecessor-version":[{"id":124950,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/posts\/74150\/revisions\/124950"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/media\/74163"}],"wp:attachment":[{"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/media?parent=74150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/categories?post=74150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/tags?post=74150"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/donorbox.org\/nonprofit-blog\/wp-json\/wp\/v2\/ppma_author?post=74150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}