{"id":2267,"date":"2017-11-20T14:38:59","date_gmt":"2017-11-20T22:38:59","guid":{"rendered":"http:\/\/donorbox.org\/nonprofit-blog\/?p=2267"},"modified":"2026-11-11T07:31:17","modified_gmt":"2026-11-11T15:31:17","slug":"fundraising-thermometer-for-nonprofits","status":"publish","type":"post","link":"https:\/\/donorbox.org\/nonprofit-blog\/fundraising-thermometer-for-nonprofits","title":{"rendered":"How to Use a Fundraising Thermometer"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">For most nonprofits, online fundraising pages have become essential. And an online fundraising page is not complete without a fundraising thermometer. No matter how creative and fun your fundraising ideas are, without a fundraising thermometer, your supporters would never know how much they\u2019ve raised or how far you are from reaching your goal.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Often underutilized, fundraising thermometers (otherwise also known as donation thermometers, goal thermometers, crowdfunding thermometers, donation trackers, or fundraising trackers) are fundamental to online fundraising campaigns. Their ultimate goal is to help raise more money for your nonprofit.<\/span><\/p>\n<script type=\"text\/javascript\">\n  var ajaxurl = 'https:\/\/donorbox.org\/nonprofit-blog\/wp-admin\/admin-ajax.php';\n  var storeContactNonce = '29ff901579';\n<\/script>\n  <div class=\"thermometer-editor-container\">\n    <div class=\"thermometer-editor-wrapper\">\n      <div class=\"thermometer-preview\">\n        <h2 id=\"preview-title\" style=\"color: #013159;\">My Fundraising Goal<\/h2>\n        <div class=\"goal-amount\" style=\"color: #013159;\">\n          $<span id=\"preview-goal\">10,000<\/span>\n        <\/div>\n\n        <div class=\"thermometer-wrapper\" style=\"border-color: #013159; color: #013159;\">\n          <svg width=\"119\" height=\"450\" viewBox=\"0 0 119 450\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n            \n            <g class=\"thermometer-svg-wrapper\">\n              <path d=\"M85.1326 294.615V16.5H35V294.615C20.6684 303.222 10.9238 318.938 10.9238 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2.21098C102.083 2.02302 101.978 1.76809 101.978 1.50227C101.978 1.23645 102.083 0.981521 102.268 0.793559C102.454 0.605597 102.706 0.500001 102.968 0.500001H106.676C106.806 0.499791 106.935 0.525561 107.055 0.575836C107.175 0.62611 107.285 0.699904 107.377 0.792994C107.469 0.886084 107.542 0.996644 107.592 1.11835C107.642 1.24005 107.667 1.37052 107.667 1.50227Z\" fill=\"#056BBF\"\/>\n              <\/g>\n              <defs>\n                <clipPath id=\"clip0_20_1336\">\n                  <rect width=\"96\" height=\"20.9231\" fill=\"white\" transform=\"translate(87 0.5)\"\/>\n                <\/clipPath>\n              <\/defs>\n            <\/g>\n          <\/svg>\n        <\/div>\n      <\/div>\n\n      <div class=\"thermometer-forms\">\n        <h3>Fundraising Thermometer<\/h3>\n\n        <div class=\"form-group\">\n          <label for=\"title\">Title<\/label>\n          <input type=\"text\" id=\"title\" value=\"My Fundraising Goal\" \/>\n        <\/div>\n\n        <div class=\"form-group-row\">\n          <div class=\"form-group\">\n            <label for=\"goal-amount\">Goal Amount<\/label>\n            <input type=\"number\" id=\"goal-amount\" min=\"0\" value=\"10000\" \/>\n          <\/div>\n\n          <div class=\"form-group\">\n            <label for=\"amount-raised\">Amount Raised<\/label>\n            <input type=\"number\" id=\"amount-raised\" min=\"0\" value=\"2500\" \/>\n          <\/div>\n        <\/div>\n\n        <div class=\"form-group-row\">\n          <div class=\"form-group\">\n            <label for=\"title-color\">Title Color<\/label>\n            <div class=\"color-input-wrapper\">\n              <div class=\"color-swatch\" id=\"title-color-swatch\" style=\"background-color: #013159;\"><\/div>\n              <span class=\"color-hex\" id=\"title-color-hex\">#013159<\/span>\n              <input type=\"color\" id=\"title-color\" value=\"#013159\" class=\"color-input-hidden\" \/>\n            <\/div>\n          <\/div>\n\n          <div class=\"form-group\">\n            <label for=\"border-color\">Border Color<\/label>\n            <div class=\"color-input-wrapper\">\n              <div class=\"color-swatch\" id=\"border-color-swatch\" style=\"background-color: #013159;\"><\/div>\n              <span class=\"color-hex\" id=\"border-color-hex\">#013159<\/span>\n              <input type=\"color\" id=\"border-color\" value=\"#013159\" class=\"color-input-hidden\" \/>\n            <\/div>\n          <\/div>\n\n          <div class=\"form-group\">\n            <label for=\"fill-color\">Fill Color<\/label>\n            <div class=\"color-input-wrapper\">\n              <div class=\"color-swatch\" id=\"fill-color-swatch\" style=\"background-color: #1E7FC6;\"><\/div>\n              <span class=\"color-hex\" id=\"fill-color-hex\">#1E7FC6<\/span>\n              <input type=\"color\" id=\"fill-color\" value=\"#1E7FC6\" class=\"color-input-hidden\" \/>\n            <\/div>\n          <\/div>\n        <\/div>\n\n        <div class=\"checkbox-group\">\n          <div class=\"checkbox-item\">\n            <input type=\"checkbox\" id=\"show-percentage\" \/>\n            <label for=\"show-percentage\">Show Percentage<\/label>\n          <\/div>\n          <div class=\"checkbox-item\">\n            <input type=\"checkbox\" id=\"show-value\" \/>\n            <label for=\"show-value\">Show Value<\/label>\n          <\/div>\n        <\/div>\n\n        <div class=\"button-group\">\n          <button id=\"download-jpg\" class=\"button\">Download JPG (Branded)<\/button>\n          <button id=\"download-png\" class=\"button\">Download PNG (Transparent)<\/button>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <!-- Download Transparent Modal -->\n    <div id=\"download-transparent-modal\" class=\"thermometer-modal-overlay\">\n      <div class=\"thermometer-modal-content\">\n        <div class=\"thermometer-modal-header\">\n          <h3>Download your transparent thermometer<\/h3>\n          <button class=\"thermometer-modal-close\" data-action=\"close\">&times;<\/button>\n        <\/div>\n        <div class=\"thermometer-modal-body\">\n          <p>Enter details below to download as an unbranded, transparent PNG file.<\/p>\n          <form id=\"download-form\" class=\"thermometer-modal-form\">\n            <div class=\"thermometer-form-row\">\n              <div class=\"thermometer-form-field\">\n                <label for=\"modal-first-name\">First Name<\/label>\n                <input type=\"text\" name=\"first_name\" id=\"modal-first-name\" required>\n                <div class=\"thermometer-error-message\" id=\"first-name-error\">First name is required<\/div>\n              <\/div>\n              <div class=\"thermometer-form-field\">\n                <label for=\"modal-last-name\">Last Name<\/label>\n                <input type=\"text\" name=\"last_name\" id=\"modal-last-name\" required>\n                <div class=\"thermometer-error-message\" id=\"last-name-error\">Last name is required<\/div>\n              <\/div>\n            <\/div>\n            <div class=\"thermometer-form-row\">\n              <div class=\"thermometer-form-field\">\n                <label for=\"modal-org-name\">Org Name<\/label>\n                <input type=\"text\" name=\"org_name\" id=\"modal-org-name\" required>\n                <div class=\"thermometer-error-message\" id=\"org-name-error\">Organization name is required<\/div>\n              <\/div>\n              <div class=\"thermometer-form-field\">\n                <label for=\"modal-email\">Email Address<\/label>\n                <input type=\"email\" name=\"email\" id=\"modal-email\" required>\n                <div class=\"thermometer-error-message\" id=\"email-error\">Valid email address is required<\/div>\n              <\/div>\n            <\/div>\n          <\/form>\n        <\/div>\n        <div class=\"thermometer-modal-footer\">\n          <button type=\"button\" class=\"thermometer-modal-cancel\" data-action=\"close\">Cancel<\/button>\n          <button type=\"button\" class=\"thermometer-modal-download\" data-action=\"download\">Download<\/button>\n        <\/div>\n      <\/div>\n    <\/div>\n\n<\/div>\n\n<hr \/>\n<h2 class=\"p3\"><span class=\"s1\">What is a Fundraising Thermometer?<\/span><\/h2>\n<p class=\"p1\"><span class=\"s1\">A fundraising thermometer measures progress toward a fundraising goal. <\/span><span class=\"s1\">In most cases, an online fundraising thermometer looks like a thermometer. <\/span><span class=\"s1\">As donations increase, the \u201ctemperature\u201d of the thermometer increases accordingly.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><i>E.g.<\/i><\/span><\/p>\n<p><a href=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/goalmeter.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5838 aligncenter\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/goalmeter.png\" alt=\"\" width=\"554\" height=\"368\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/goalmeter.png 554w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/goalmeter-300x199.png 300w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/><\/a><\/p>\n<p>Many online fundraising tools offer a free fundraising thermometer. So, you should look for this feature when it comes to choosing one.<\/p>\n<hr \/>\n<h2 class=\"p1\"><span class=\"s1\">Why are Fundraising Thermometers Important?<\/span><\/h2>\n<ol>\n<li><span style=\"font-weight: 400;\"><strong> Helps motivate fundraisers<\/strong> \u2013 Your fundraising community\u00a0 (especially your board and staff) will be more motivated to fundraise thanks to a visible fundraising thermometer, and your donors will be able to see the immediate impact of their donations.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Tracks fundraising goals<\/strong> \u2013 Fundraising thermometers track donations that come in from various giving avenues (e.g. online, email, <\/span><a href=\"https:\/\/donorbox.org\/nonprofit-blog\/text-to-give-fundraising-guide\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">text-to-give<\/span><\/a><span style=\"font-weight: 400;\">). You and your donors can see in real-time how close you are to meeting your goals. This is helpful when determining your next steps. If you see a slowdown in donations, you can add creative fundraising techniques and directly reach out to your target audience to encourage their participation.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Encourages supporters<\/strong> \u2013 When supporters see that others have already contributed to a particular cause (thanks to your fundraising thermometer), they\u2019ll be far more likely to donate themselves. <\/span><\/li>\n<\/ol>\n<hr \/>\n<h2 class=\"p1\"><span class=\"s1\">Why Fundraising Thermometers Work<\/span><\/h2>\n<hr \/>\n<h3 class=\"p3\"><span class=\"s1\">1. Goals are Clear &amp; Visible<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Goals are more likely to be achieved if donors can clearly see the fundraising progress on a fundraising thermometer and they can easily visualize their impact.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People remember only 10% of what they hear out loud and <\/span><a href=\"https:\/\/visme.co\/blog\/infographic-statistics\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">65%<\/span><\/a><span style=\"font-weight: 400;\"> of what they see in a visual. This statistic shows why, regardless of the type of campaign, more people positively respond to visuals (images and videos). It also shows why nonprofits must add more visual content to their fundraising pages, including donation thermometers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Visuals are also more shareable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This means that donors are far more likely to share your <\/span><a href=\"https:\/\/donorbox.org\/nonprofit-blog\/donation-link\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">donation link<\/span><\/a><span style=\"font-weight: 400;\"> if it includes an immediately recognizable image like a thermometer.<\/span><\/p>\n<hr \/>\n<h3 class=\"p3\"><span class=\"s1\">2. Immediate Gratification Works<\/span><\/h3>\n<p class=\"p3\"><span class=\"s1\">Seeing the fundraising thermometer rise gives donors a rush of instant gratification, making them more likely to give again. <\/span><\/p>\n<hr \/>\n<h3 class=\"p3\"><span class=\"s1\">3. Success Attracts<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Everyone likes to be a part of something successful and working. Donation thermometers paint that picture to donors. Nonprofits can use fundraising thermometers for validation purposes and immediately eliminate donor concerns.<\/span><\/p>\n<hr \/>\n<h2 class=\"p1\"><span class=\"s1\">10 Tips for Using Fundraising Thermometers<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-78184\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-goal-thermometer.png\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-goal-thermometer.png 800w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-goal-thermometer-300x169.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-goal-thermometer-768x432.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<hr \/>\n<h4><span class=\"s1\">1. Plan your Campaign<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Before even thinking about installing a fundraising thermometer, make sure you plan your campaign.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Begin your campaign with a list of clear objectives. This includes financial and other fundraising goals (like more new donors, an increase in recurring donors, etc).\u00a0 Once you have your goals, build a team that will help you create fundraising objectives, create compelling content, and craft your marketing strategies for each donor type.<\/span><\/p>\n<p><b><i>Pro Tip:<\/i><\/b><span style=\"font-weight: 400;\"> A strategic plan will increase your fundraising campaign\u2019s chance of success. We\u2019ve created a step-by-step guide to help you create a strategic plan for your fundraising campaigns and nonprofit <\/span><a href=\"https:\/\/donorbox.org\/nonprofit-blog\/strategic-fundraising-plan\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember, you need to lead people to your fundraising thermometer, even if it sometimes can be used as a tool on its own.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">2. Recruit Supporters<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Before installing your fundraising thermometer, work on recruiting supporters for your campaign.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Send emails and call your current and previous volunteers, friends, and supporters of the organization, staff, past fundraisers, etc). This is where your fundraising team can really shine. Ask them to share their personal and professional contacts to recruit more supporters for your campaign.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The idea is to generate momentum and create a sense of progress before launching the campaign (and revealing the thermometer) to a wider audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As mentioned before, people are attracted to success.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">3. Feature Charity Thermometer<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Make sure your fundraising thermometer widget is featured prominently on your website and any other social media posts that have to do with your fundraiser.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0If you have a location that regularly receives visitors, add a fundraising thermometer to a poster or sign that everyone walks by. <\/span><span style=\"font-weight: 400;\">If you\u2019re organizing a fundraising event, project the large fundraising thermometer on a big screen.<\/span><\/p>\n<blockquote><p><strong>Donorbox Live Display <\/strong>makes it easy to increase support and engagement for your campaign at your next fundraising event<strong>. <\/strong>With this feature, you can highlight your fundraising progress in real time using a live donation display that can be projected onto any screen from a web browser.<\/p><\/blockquote>\n<p>Supporters simply scan the QR code on screen to make a donation. The dynamic goal meter automatically updates with every gift, and donors are instantly recognized with on-screen animations, building momentum and social proof.<\/p>\n<p>Here&#8217;s an example of a Live Display:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-127601\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/02\/Screenshot-2026-11-10-at-13.54.36-300x158.png\" alt=\"Screenshot of Donorbox Display for fundraising during events\" width=\"650\" height=\"342\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/02\/Screenshot-2026-11-10-at-13.54.36-300x158.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/02\/Screenshot-2026-11-10-at-13.54.36-1024x538.png 1024w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/02\/Screenshot-2026-11-10-at-13.54.36-768x404.png 768w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/02\/Screenshot-2026-11-10-at-13.54.36-1536x807.png 1536w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2024\/02\/Screenshot-2026-11-10-at-13.54.36-2048x1076.png 2048w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">4. Make it &#8220;easy on the eye&#8221;<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">To get the most out of your fundraising goal thermometer, especially if you feature it prominently, make it easy on the eye.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t use harsh or bright colors (like yellow) on your fundraising thermometer and use sans serif fonts. Colors can have a significant impact on people\u2019s response to your donation thermometer. Color increases attention span in viewers by <\/span><a href=\"https:\/\/visme.co\/blog\/infographic-statistics\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">82% <\/span><\/a><span style=\"font-weight: 400;\">and messages in color are 39% more likely to be remembered than black and white.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be sure to include relevant information about how supporters can donate.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">5. Remind Supporters<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Send out occasional reminders to your donors and supporters.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make sure to include a link to your fundraising thermometer in the email.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you reach different milestones (you\u2019re $500 away, $100, etc.), make announcements on your social media channels and via emails to point out the rising thermometer.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">6. Showcase Impact<\/span><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-78188\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-thermometer.png\" alt=\"\" width=\"512\" height=\"233\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-thermometer.png 512w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/fundraising-thermometer-300x137.png 300w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Show where each donation amount will go (e.g. \u201cThis will provide 6 children with stationery\u201d). <\/span><span style=\"font-weight: 400;\">Donors appreciate knowing where their donations are going and how they\u2019re making an impact.<\/span><\/p>\n<p class=\"p3\"><span style=\"font-weight: 400;\">Pro tip: Donorbox makes it easy to add amounts and donation details to your <\/span><a href=\"https:\/\/donorbox.org\/donation-forms\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">donation form<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">7. Make it Shareable<\/span><\/h4>\n<p class=\"p3\"><span class=\"s1\">Make sure to feature links to all social media channels you are present on to make it easy for donors to share the donation thermometer.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">8. Move Goalpost<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Since live fundraising thermometers are very motivating, it can happen that you not only hit your fundraising goals but bust through them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In that case, feel free to raise your campaign goals. Don\u2019t do this more than once or twice during one fundraising campaign.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">9. Create a Donor Roll<\/span><\/h4>\n<p class=\"p3\"><span class=\"s1\">A great way to make the most out of your fundraising thermometer is to create a donor roll. <\/span><\/p>\n<p class=\"p3\"><span class=\"s1\">A donor roll is a list of donors, visible on your landing page next to your donation thermometer. <\/span><\/p>\n<p class=\"p3\"><span class=\"s1\"><strong>The donor roll can also be \u201clive,&#8221; showcasing donations as they happen. <\/strong>This makes donors feel good and inspires potential donors to give as well.<\/span><\/p>\n<hr \/>\n<h4 class=\"p1\"><span class=\"s1\">10. Track all Donations<\/span><\/h4>\n<p class=\"p3\"><span class=\"s1\">A donation thermometer loses a lot of its usefulness if you\u2019re not tracking donations coming in from multiple sources: text-to-give, online, email, and more. <\/span><\/p>\n<hr \/>\n<h2 class=\"p1\"><span class=\"s1\">Why Make It<\/span><span class=\"s1\">\u00a0<\/span><span class=\"s1\">Online?<\/span><\/h2>\n<p><a href=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Cold-Fundraising-Thermometer-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2269 size-full\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Cold-Fundraising-Thermometer-1.jpg\" alt=\"Physical fundraising thermometer\" width=\"3264\" height=\"2448\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Cold-Fundraising-Thermometer-1.jpg 3264w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Cold-Fundraising-Thermometer-1-300x225.jpg 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Cold-Fundraising-Thermometer-1-768x576.jpg 768w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Cold-Fundraising-Thermometer-1-1024x768.jpg 1024w\" sizes=\"auto, (max-width: 3264px) 100vw, 3264px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0Fundraising thermometers can be created \u201coffline\u201d too. And you can get very creative with them.\u00a0<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">However, <strong>having your donation thermometer online has its advantages.<\/strong> It can reach larger audiences, you don\u2019t have to update it manually, you can track donations flooding in from various sources more easily, and you can reach donors in more distant geographical locations.<\/span><\/p>\n<p>And if you think that to add an online goal thermometer, you&#8217;d need a graphic designer or HTML code knowledge, then no! Some tools (including Donorbox) make it as easy as just entering the goal amount at the backend, and your goal meter will show up on your page.<\/p>\n<hr \/>\n<h2 class=\"p1\"><span class=\"s1\">Example<\/span><\/h2>\n<p class=\"p1\"><a href=\"https:\/\/tarjim.ly\/donate\" target=\"_blank\" rel=\"noopener\">Tarjimly<\/a> uses Donorbox&#8217;s free fundraising thermometer alongside the Donorbox donation form on its donation page to inspire people to help them reach their goals.<\/p>\n<p>So far, they have reported that donors have been more encouraged to give, being able to see how close they are to meeting the target amounts.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-32493 aligncenter\" src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Screenshot-4.png\" alt=\"\" width=\"1182\" height=\"758\" srcset=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Screenshot-4.png 1182w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Screenshot-4-300x192.png 300w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Screenshot-4-1024x657.png 1024w, https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/Screenshot-4-768x493.png 768w\" sizes=\"auto, (max-width: 1182px) 100vw, 1182px\" \/><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400;\">If you would like to upgrade your fundraising efforts, get a <\/span><a href=\"https:\/\/donorbox.org\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Donorbox<\/span><\/a><span style=\"font-weight: 400;\"> free fundraising thermometer. Setting it up is easy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the fundraising page editor, all you need to do is enter your campaign fundraising goal and a donation thermometer will automatically appear! <\/span><\/p>\n<hr \/>\n<h2 class=\"p1\"><span class=\"s1\">Conclusion<\/span><\/h2>\n<p class=\"p1\"><span class=\"s1\">A fundraising thermometer is a simple-to-install and effective fundraising tool. It can seamlessly fit into a variety of campaigns, regardless of the size and the mission of your nonprofit. And with Donorbox, you get a free fundraising thermometer with every campaign you create.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Sign up for Donorbox <a href=\"https:\/\/donorbox.org\/orgs\/new\"><span class=\"s2\">here<\/span><\/a> <span class=\"s2\">and get<\/span> <span class=\"s2\">started!<\/span><\/span><\/p>\n<a href=\"https:\/\/donorbox.org\/orgs\/new?utm_source=Blog&utm_medium=footer-bannerc\" class=\"banner-link\" target=\"_blank\">\n\t  \t\t\t\t\t\t<img src=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2018\/10\/seemless-giving-tools.webp\" alt=\"Bottom banner\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t<\/a>","protected":false},"excerpt":{"rendered":"<p>For most nonprofits, online fundraising pages have become essential. And an online fundraising page is not complete without a fundraising thermometer. No matter how creative and fun your fundraising ideas are, without a fundraising thermometer, your supporters would never know how much they\u2019ve raised or how far you are from reaching your goal.\u00a0 Often underutilized, [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":78155,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_ppma_block_editor_authors":""},"categories":[3,70],"tags":[],"ppma_author":[6351],"class_list":["post-2267","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nonprofit-tips","category-resources","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Use Fundraising Thermometer for Nonprofits &amp; Charities<\/title>\n<meta name=\"description\" content=\"See how fundraising thermometer has been a boon for Nonprofits &amp; Charities. 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Learn how to implement fundraising thermometer for your nonprofit &amp; raise funds!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/donorbox.org\/nonprofit-blog\/fundraising-thermometer-for-nonprofits\" \/>\n<meta property=\"og:site_name\" content=\"Nonprofit Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/donorbox\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-20T22:38:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-11T15:31:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/donorbox.org\/nonprofit-blog\/wp-content\/uploads\/2017\/11\/How-to-Use-a-Fundraising-Thermometer-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1120\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Chirasree Bose\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ilmaibrisevic\" \/>\n<meta name=\"twitter:site\" content=\"@Donorbox\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ilma Ibrisevic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits\"},\"author\":{\"name\":\"Ilma Ibrisevic\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#\\\/schema\\\/person\\\/b2e0a2231c243162f6b5498b7b64e328\"},\"headline\":\"How to Use a Fundraising Thermometer\",\"datePublished\":\"2017-11-20T22:38:59+00:00\",\"dateModified\":\"2026-11-11T15:31:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits\"},\"wordCount\":1465,\"image\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/How-to-Use-a-Fundraising-Thermometer-1.png\",\"articleSection\":[\"Nonprofit Tips\",\"Resources\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits\",\"url\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits\",\"name\":\"How to Use Fundraising Thermometer for Nonprofits & Charities\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/fundraising-thermometer-for-nonprofits#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/How-to-Use-a-Fundraising-Thermometer-1.png\",\"datePublished\":\"2017-11-20T22:38:59+00:00\",\"dateModified\":\"2026-11-11T15:31:17+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/donorbox.org\\\/nonprofit-blog\\\/#\\\/schema\\\/person\\\/b2e0a2231c243162f6b5498b7b64e328\"},\"description\":\"See how fundraising thermometer has been a boon for Nonprofits & Charities. 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