For those of you who do a lot of in-person fundraising and want to add your offline donations to your Donorbox account, we have some great news! You may have noticed that Donorbox forms have the facility for donation designation and custom questions. Now these questions are available for donations that you receive outside of Donorbox. Here is how it works:
To all the ambitious nonprofits out there who create an impressive amount of campaigns on Donorbox, we have a new tool to make your lives easier! You can now duplicate your campaigns with the click of a button, so as to keep the same base for all your campaign forms. This means you no longer have to waste time editing every aspect of your different donation forms to make sure they match up to one another.
Jimdo is a robust, mobile responsive website builder that now hosts over 15 million websites! It offers a free basic service – which provides you with enough tools to build a functional website – as well as two-premium services. For those of you who have created your website on Jimdo or are planning to, here is a quick guide on how to embed your recurring Donorbox donation forms onto a Jimdo website.
Attention nonprofits, we just launched a new feature! You can now send yourself test receipt emails to see first-hand how your donation receipt template looks when it is sent out to your donors.
Initial & One-Time Donations
There are two types of email receipts you can test, the first being for initial and one-time donations.
Start by heading over to your Donorbox dashboard and clicking the “Edit” button by the campaign whose receipt email you wish to test.
Go to the “Email” tab of your campaign editor and, once you have drafted you email template, click the gray “Send Test Email” button.
This will send a test email to the email address you used to create your Donorbox account. You should get a popup notification letting you know that the email has been sent.
Subsequent Monthly Donations
The second type of email receipt you can test is the one for subsequent monthly donations. To do so, go to your Donorbox Account page and click the “Receipt Email Settings” link on the left-hand side.
Here again, once you have drafted your email template, click the gray “Send Test Email” button.
That’s it! Your test email will be waiting for you in your inbox, complete with a randomized name and donation amount.
In order to reduce risks, Donorbox requires that a web page be SSL secured in order to embed a recurring donation form onto it. For those of you using a custom domain for a Weebly website, this guide will teach you how to use Cloudflare to add SSL to your website.
The setup might be technical, so you may want one of the more tech-savvy members of your team to take this on. Please make sure to read through the guide carefully before beginning the process as mistakes may cause some downtime for your website. Regardless, we will walk you through every step and the reward is well worth it! You get a free SSL protection for your donation page which normally costs around $40.
Wix, one of the most popular website builders out there, unfortunately does not support SSL. As such, in order to ensure the security of their donors and their information, Donorbox users should not be embedding their recurring donation forms directly onto their Wix websites. However, Wix users can still use the Donorbox donate button in order to accept recurring donations on Wix, as it will lead donors to a secure hosted donation page. Here’s how:
In addition to embedding a donation form inside your webpage, we offer two embeddable donate buttons for websites: a donate now button linked to your secure donation page and a donate button for a popup modal form. With the secure donation page, you don’t need to install any additional SSL on your website. If you want to use a popup modal form, make sure that your website is SSL secured.
1. Tell a story
Remember, although donations show up as a monetary value, the potential donors you are targeting are real people. You should appeal to their emotions and experiences by creating compelling, relatable content. Instead of explaining the logistics behind your organization, focus on telling the story of how you were able to help a single individual. This will allow you to showcase the impact your organization has already made, and make it easier for potential donors to understand the impact their own donations can make. Although you can tell an engaging story in writing, we recommend creating videos, which have been proven to be the easiest form of content to consume and understand, as well as the most effective method for telling an organization’s story.
2. Contextualize donations
As we just mentioned, in order to get more donations, you should help potential donors understand how their own donations could make an impact. As such, you should make sure that you are clearly indicating how your organization is utilizing its donations. Let potential donors know what percentage of donations are directly supporting your cause, and how exactly the money is going to be used. You can do this easily using your Donorbox donation form, by inputing explanations of what recommended donation amounts can provide – for example, $10 can provide 10 liters of water to an underserved community, and $100 can provide medical supplies for 10 children.
3. Help donors do the work for you
While you should be putting in your own marketing efforts in order to promote your organization, there is no harm in encouraging your donors to do some of the work for you. By allowing users to share their contributions on Facebook, Twitter, or other social media platforms, not only will you reach an extended audience, you will also gain credibility. Individuals are more likely to donate to an organization if they know someone that has gone through the process of donating to them before, and believe it is legitimate and secure. Donorbox allows you to customize your Twitter share message and social share link, so you can have a say in what is displayed when donors choose to share their donations.
4. Make it easy to donate
All things considered, if your donation interface is too complicated or your checkout takes too long, potential donors might opt out halfway through the donation process. To not lose these donors, your donation check-out process should be fast and user-friendly. For example, Donorbox‘s optimized donation form can be embedded into your webpage so that your donors can checkout faster without having to leave your website. In fact, with a quick time test, we were able to determine that the Donorbox checkout process is 30 seconds faster than that of a competitors’, whose donation buttons redirect donors to a separate donation page. Donorbox’s advanced customization options also allow you to make your donation forms as simple as possible, all while ensuring you get all the information from your donors that you deem necessary (email address, phone number, etc.).
5. Thank your donors
Getting new donors is great – getting them to donate regularly is even better. Once somebody has submitted a donation to your organization, you should send them a thank you message to show appreciation for their contribution and validate their decision to donate. Donorbox allows you, once again, to customize an automated thank-you email that is sent to all of your donors. Then, further down the line, you should keep them updated on the success of your campaign and what their donation allowed you to accomplish. Here again, telling a story would be most effective. Show them, for example, how their donation helped pay for somebody’s medical operation, or for a child’s tuition expenses. Remember, your donors want to know that their contributions are making a difference.
The Donorbox team is thrilled to introduce an exciting new feature for all U.S. based organizations. Our donation forms now accept ACH bank transfer (also known as eCheck) payments! In other words, your supporters can now make donations through bank transfers instead of using their credit cards or PayPal accounts.
This is particularly helpful for large donations, as credit card fees are almost three times more expensive than ACH fees. In fact, Stripe charges a 2.2% + $0.30 credit card fee for registered 501c3 nonprofits, while its ACH fee is of 0.80% capped at $5 (i.e. if you donate above $625, the fee remains at $5). In both scenarios, Donorbox charges a 0.89% transaction fee. Taking, for a example, a donation of $1,000: you would pay $13.90 in fees instead of $31.20. Whether you or your donors pay these fees – the lower they are, the better.
This new feature is especially practical in that donors don’t have to type in their bank account and routing numbers in order to perform a bank transfer. Instead, they simply log in using their online banking credentials (username & password), making the checkout process much faster and more secure.