Change the World - One Seat at a Time!

Can you change the world one seat at a time? At the Wallace Theater, the answer is a resounding yes!

As you read this, consider the seat you're in. It might not seem significant, but every seat holds memories—like the one you occupied at your first concert or that special spot in the movie theater on a first date. Think back to the classroom where you learned to read or the family dinner table where laughter echoed. Each of these seats was part of a moment that shaped who you are today.

After nine incredible years, the Wallace Theater is nearing the finish line of our renovations. Thanks to the generosity of foundations, community leaders, individuals, and businesses, we've raised over $4.2 million. Now, we’re within 20% of reaching our goal—and we need your help to get to the finish line. One way you can help is to donate funds for the 250 auditorium seats.

In writing this letter, we are reminded of the profound impact that every seat will have. By naming a seat, you’re not just making a donation; you’re creating opportunities for yourself and others to experience unforgettable moments. Imagine the joy of a child seeing their first live performance, a grandparent watching their grandchildren shine on stage, or a couple sharing a special moment that they will cherish forever. Your contribution will help make these experiences possible.

This is more than just a fundraising campaign; it’s a call to action. By becoming a part of our journey, you’re stepping into the role of a hero in our story. Your support will allow us to invite more people into the Wallace Theater to create their own lasting memories. As of Monday, March 24th we have sold 176 of the 250 seats available, leaving just 74 available. Each seat is $400 or $33.33 a month for 1 year. Select the "Monthly Option" at the top to pay $33.33 a month for your chair.

If you're inspired to make an impact in other ways, we’d love your involvement. We’ll need volunteers, performers, and additional staff, but today, our most pressing need is your financial support. 

To support our capital campaign in other ways: https://www.wallacetheater.com/donate-to-day

Join us in making a difference. Be part of the story. Be the hero.

Thank you for considering this opportunity to transform lives through the magic of the Wallace Theater.

The Wallace Theater Board, Staff, and Advisors:

Tania Moody, Board President                             Denver Bruner, Vice President

Lorie Marquez, Secretary                                    Sarah Osburn, Treasurer

Caleb Baker                                                          Nicole Cambell

Prentice Fred                                                        Stevi Foster

Rebecca Macha                                                    Lee Ann Paxton

Randal Ramirez                                                     Meg Slater 

Trey Saldana                                                         Joe Tubb

Dillon Palmer-Webb                                              Iris Keeling, Ex-Officio

Alycyn Keeling, Executive Director                     Jolenna Carter, Experience & Ops Director

Tina Wiiest, Business Manager                           Arlette Silva, Administrative Assistant

Dean Loehr, Development Advisor                     Cathie McMahan, Education Advisor

Beth Walls, Human Resource Advisor                Steven Wright, Financial Advisor

The Levelland Wallace Theater is a 501(c)(3) charitable organization and contributions are tax-deductible for income, gift, and estate taxes. Our EIN is 47-4633578. Naming a seat does not include ticket purchases, reservations, or the rights to sit in the named seat.